Ah, the age old question.  Hopefully this post will give you some insights as to why this happens.

Recently I received a panicky phone-call from a friend. 

Recently we were asked to assist with the preparation of a paint specification for a Green Star building and the project team wanted to ensure that we gained the maximum points on offer under IEQ3 and Matt3 in relation to paint and coatings.

A Dulux AcraTex Texture System is permanent. Like all surfaces exposed to the elements, preventative maintenance will keep it looking its best and preserve its optimum performance over a longer time span versus a cement render painted finish.

The genesis of the acrylic texture industry was actually the limitation and failings of cement renders resulting in the development of what we now know as Acrylic Texture Systems.